Photography Business Card Series – The Letterpress Edition

Letterpress style business cards have such a high quality perception and I’m instantly drawn to them.  They appeal to a different type of market entirely, if you compare them to a company like Moo Cards for your business cards.  In part of my Photography Business Card Series, I want to provide you with some inspiration that you may draw upon when considering your own business cards.  Perhaps you’re looking to create some cards as you start up your photography business, or you need spice your brand up with a more current design and style – breathing life into your photo biz.  Think about how you’re looking to market your photography business. I do believe with a great designer, you could use the letterpress style for any type of marketing strategy.  Also, consider going back to the first post in this series – 23 Photography Business Cards You Should Check Out – to compare the look of those photography business cards to the ones here.  Which style of card speaks to you and would speak to your clients?

I’ve scoured the internet to find these letterpress business cards for you and stuck with 10. Some were found on Flickr, the photographers website, or CardObserver.  If you click the image, you’ll go to the source of where the card was found.  If you follow the card, sometimes it will provide information as to where the business card was designed.

Remember that a few things happen with these types of business cards:

• Many, if not All look amazing! They just exude simplicity, business, creativity and attention to detail.
• Letterpress cards have a benefit that influences the sense of touch.  Picture yourself getting a business card like this.  You can feel it, and suddenly you associate an interesting feeling towards the person and business. It’s hitting people on multiple levels.

Check out the photography card below for Doug Miranda – It’s done using, what looks like, a much thinner paper.  Compare this with the photography business cards below – especially the last card for Sarah Rhoads.  It’s about what you want right? So, would you love the thick look and feel? Or does using thin paper say something about your photography work? Maybe a thin paper would be the same thickness as a regular photography print.  Also, take note that the card has rounded corners on only 2 of the corners, and that you can use multiple colours within your card.

Byron Darby Photographer – This business card has a wicked pattern pressed into the paper. Look at the detail that can be done here.  If you did this with colour, I the card would look way too busy! This looks classic, and makes me want to touch and feel the card.  How would this small detail influence the way a client perceives you?  You start to get multiple senses creating associations to you.  I think there is value in thinking about that.

Sarah Rhoads Photographers – A husband and wife, seattle wedding photography team, created some amazing business cards for their photography business. Check out their blog post that I liked to there and see part of the process that went into creating them.  This is what I love about the letterpress look: the process behind it.  I’ve very attracted to this type of way to create a business card and I need to start looking within my City of London Ontario.  Check out a couple pictures for inspiration: